Free SEO Tools

While full access to SEOmoz.org requires a monthly fee they offer quite a few free resources to help you understand the fundamentals of search optimization. Whether you work with a professional or go it alone - you may find something useful for your scrappy upstart.

SEOmoz free tools include:

• Linkscape - an inlink search engine
• Trifecta - which measures metrics to estimate the relative popularity and importance of Page, Blog or Domain (Page Strength).
• Term Target - which helps determine how targeted a particular page is for a specified keyword.
• SEOmoz Firefox Toolbar - Lets you add an SEOmoz tool to your toolbar.
• Term Extractor Tool -  analyzes the content of a given page and extracts the terms that appear to be targeted at search engines.
• Crawl Test - Helps diagnose search engine crawling issues on your website
• GeoTargeting Detection - Discover how well your website is targeted to country specific search engines.
• SEO Toolbox - A collection of FREE Tools that will give you quick answers and aid in daily SEO activities.
• Popular Searches- Aggregates and archives popular searches from various sources.

Their free guides skew to beginners and include:

• The Internet Marketing Handbook
• The Web Devloper’s SEO cheat sheet
• The Beginner’s Checklist for Small Business SEO (Local Search)
• The Beginner’s Checklist for Learning SEO
• The SEO Industry Survey Results

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