ConsumeSmarter

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Upstart name: ConsumeSmarter

Upstart URL: http://www.consumesmarter.com

Date of launch: April 1, 2009

Tell us about your upstart business: ConsumeSmarter is “The Consumer Empowerment Community”—a social networking site augmented by content, online spend management tools, and community marketplaces—all designed to help consumers save money. Quickly, easily, and in a social context.

By providing interactive tools and content—as well as aggregating and leveraging consumers’ “buying power” via the reach of the Internet, ConsumeSmarter will empower individual consumers as well as small businesses to reduce household expenditures via a proprietary Consumer Spend Management toolset.

For businesses, ConsumeSmarter will become the industry standard platform for connecting value-conscious consumers with manufacturers and service-providers wishing to reach this segment online—via advertising and a Community marketplace which will allow manufacturers to liquidate excess inventory as well as test and launch new products.

Upstart launch budget?: $10,000

How are you funding your upstart?: Personal Savings, Credit Card(s), Investors

What do you see in the future for your upstart? NA

How has the current economy affected your upstart? NA

Recommended services / advice: NA

Contact email address: franklin.cfg@gmail.com

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